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October 14, 2013

Work Back Schedules: Friend or Foe?

I've had a like / hate thing with work back schedules over the years. It’s the eternal battle between building your plan quickly or building it with precision. The answer to this battle is somewhere in between the two.

A work back schedule is a very high level timeline that you draft out on a white board starting with the last deliverable of the project, and marking down the broad stroke milestones going backwards to the beginning. Then you use your understanding of roughly how long each of those deliverables usually take and plot in the dates, starting with the go live / launch milestone, with the date that was already promised to the client and written in pencil on the back of a cocktail napkin by your sales rep!

By the time you get to the beginning of the timeline, (the last item you mark on the board) you’ll see whether you have plenty of run way, or whether you're launching B-25B Mitchell U.S. Army Air Force bombers from the deck of a U.S. Navy Aircraft carrier (See the Doolittle Raid on Japan for the reference ;)! 

What you end up with is a very basic but good educated guess on how much time you’ll need to execute your project.

The broad stroke deliverables (if you manage IT projects for example) working backwards from the go live date, could be:

·                  Deployment (Change board approval & code deployment) – 5 days
·                  User Acceptance Testing (user experience) – 4 weeks
·                  Quality Assurance Testing (testing that functionality works and doesn’t break production) – 4 weeks
·                  Development (writing code / configuration) – 4 weeks
·                  Functional Requirements Documentation (documenting HOW the code needs to work / functions that it will need to perform) – 4 weeks
·                  Business Requirements Documentation (documenting WHAT the functionality needs to do) – 4 weeks
·                  Use Cases (documenting process flows of what the functionality needs to do to satisfy the business goals.) – 2 weeks
·                  Submit business case to the project review & prioritization committee – 1 week.

This means that your guesstimate total duration for this project is about 6 months from start to finish.

If the napkin said that the target go live date was January 1st 2014, you would have needed to start your project July 1st 2013. If today is Oct 13th 2013, your gap (the difference between your preferred or target go live date, and what it would actually be if you started today) is about 3 ½ months. Your go live date is likely closer to April 15th 2014.

Now this is NOT an exact science, BUT it does give you a good idea on the do-ability of this project in the time you've got to work with.

Now you can make choices about how to satisfy this business need. Do you scale back the scope of the project to recover 3 ½ months? Do you break the project into smaller phases so that you can deliver SOMETHING by Jan 1st?  Do you add more resources to speed up delivery? Do you negotiate moving the target date out? You have options, which at this early stage of the project are much easier to discuss and gain support for than you would if you waited until you developed the detailed project plan and are well into the project. 

If you wait, it will be too late to have these conversations without a lot of push back. This is where you build your brand and add value as a project manager.

The risks of using this approach incorrectly include making the mistake of using this work back schedule as your execution plan. You will need to re-assess your plan based on information that you find out once the functional requirements are done and your developers have had a chance to provide their Level of Effort (LOE). You will need to build out the details of your plan with more precise information and re-calibrate it once you have this LOE.

As a result you should not commit to a delivery based on the work back schedule. It is a thumb-in-the-air guesstimate, not a precise forecast. It gives the key parties a good idea of the general scope of the project, not an exact prediction.

The value add you bring to the table includes the ability to gauge the scope and duration of a project quickly and early on, so that your business leads and sales team can manage the message as early on as possible. 

You can use your work back plan as your barometer to determine how realistic the target date is (or not). And most importantly, you have milestones to drive your team towards for the first few deliverables - project committee approval of scope, development of use cases, business requirements and functional requirements. Because these deliverables can be subjective and involve departments that do not normally work within the confines of a timeline, they need to have target dates to have their work complete IF the target date is going to be a realistic date for your ‘go live’.  

It also allows them to prioritize their work. No target dates for these early deliverables equates to an absence of urgency for your team (i.e., low priority). Your project sits in limbo while you WAIT for direction. Even without all of the details you can still drive your project forward. DO NOT WAIT!

The benefit to you as the project manager is that it gets your team working NOW, while it buys you time to build out your more detailed project plan. No one is waiting on you (and pressuring you) to get a plan put out there yet. 

Take advantage of this time to press your team forward while you build more precision into your plan. The analogy that I use is that you know that you need to go west from the start. You may not know if your final destination is Los Angeles, San Francisco or Las Vegas. Your work back schedule is like a compass. Your detailed project plan is more like a GPS. In both cases you are marching west. The detailed plan will give you specific routes but you still have to go west. You may need to alter your course a bit but you have already started marching. 

The alternative is to wait until you have every route, detour, alternate route, gas stop, hotel, restaurant, Wal-Mart, Pep Boys, etc. mapped and planned out before you leave your house. Time wasted that you cannot recover. Your 6 months extends to 10 months or more while you put everyone on hold until you’ve got your masterpiece plan. However your business will have lost ground and position in the market place. You are either driving the bus or trying to catch it. 

You can’t lead from behind. Get in front of it early and provide your team direction while you figure out the details to build your ‘Mona Lisa’.


This process is a powerful tool to add to your PM tool kit for improving your brand and your reputation for execution excellence in project management. For more information on tools & techniques that you can use to improve your project performance in increase the value of your brand join us on Twitter @exOrionLLC.


by Sean Best, PMP. Owner of exOrion LLC. His 20+ years of project management experience includes work in the banking, payment processing, telecommunication and software development industries. He can be reached at sbest@exorion.net